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Medical Marketing

Understanding the healthcare referrals process

Understanding the healthcare referrals process well will help you market your practice and grow faster than your competition. Learn how now.Continue readingUnderstanding the healthcare referrals process

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Healthcare Software

EzHealthCRM – Free HIPAA Compliant CRM software

If you want to grow your healthcare business, you need a HIPAA compliant CRM software. Use our free healthcare CRM to manage patient and provider relationships.Continue readingEzHealthCRM – Free HIPAA Compliant CRM software

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Healthcare Software

EzMedicalReferrals – Free Healthcare Referral Management Software

At face value, healthcare referral management software helps you track, manage, report on medical referrals easier. At a minimum, understand that. If you look deeper, EzMedicalReferrals software helps you become adept at medical marketing.

Use our FREE healthcare referral management software to track, manage, report on medical referrals. Improve your medical marketing TODAY.Continue readingEzMedicalReferrals – Free Healthcare Referral Management Software

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Medical Marketing

Lesson 22 – How to use CMS data for medical marketing

Not many healthcare marketers can afford to buy healthcare data from the big guys like definitivehc.com, IQVIA etc. There’s no substitute for the clean, organized data that they have (of course, they have spent millions on preparing data that way).

Continue readingLesson 22 – How to use CMS data for medical marketing

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Medical Marketing

Lesson 12 – How to create a great physician referral marketing team

Learn how to create a great performing physician referral marketing team – referral coordinator, front desk, physician liaison.. who else?Continue readingLesson 12 – How to create a great physician referral marketing team

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Medical Marketing

Lesson 14 – How to empower your referrals team with the data and the tools they need to be effective

Learn how to empower your referrals team with the data and the tools they need to be effective? Use our free physician referral management toolContinue readingLesson 14 – How to empower your referrals team with the data and the tools they need to be effective

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Medical Marketing

Lesson 13 – What does a referral coordinator need to do their jobs?

Understand the critical role of the “farmer” or “referral coordinator”. Imagine yourself in a referral coordinator’s role. What do you need to be successful? You need… To be a true partner with your physician liaisons / hunters – you need to know which accounts they are hunting and who you are aligned with, to support them in their efforts.. To monitor.. Continue readingLesson 13 – What does a referral coordinator need to do their jobs?

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Medical Marketing

Lesson 11 – How to target the right contacts for referral marketing

More often than not, we see that physician liaisons are being told to “call high”.. Aka, don’t leave without meeting the doctor. Truth is that this is not accurate…Continue readingLesson 11 – How to target the right contacts for referral marketing

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Medical Marketing

Lesson 10 – What does a physician liaison need to do their job?

We have seen that for most smaller practices, IT is a challenge and physician liaisons are thrown into the field with little to no tools nor correct data to hunt with. Imagine yourself in a physician liaison’s role. What do you need to be successful? You need the following.Continue readingLesson 10 – What does a physician liaison need to do their job?

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Medical Marketing

Lesson 9 – How to market to referring providers via physician liaisons

Physician referrals are a gold mine – we all know that. There are very few industries outside of healthcare where referral networks can work so well and can be so effective in business growth. Over time, we have noticed that the practices that grow rapidly are the ones that take physician referral networking and physician referral partnerships seriously… very seriously. It actually is very easy to do so if you master the individual components of this growth strategy.Continue readingLesson 9 – How to market to referring providers via physician liaisons